The British red coat (which gave the British soldiers the soubriquet of lobsterback
) had been instituted in 1660 and was not to leave the battlefield until 1882. It was the national corporate logo,
and arrayed beneath it were subordinate brands — the regiments with their facing colors (the contrast color of the lapel and cuff), connected to the mother brand but differentiated.
Montgomery, Richard
New York, NY — The Anglican parish of Trinity Church was founded in 1698 in lower Manhattan; the first church building was constructed facing Wall Street the same year. The magnificent neo-gothic structure that one sees today is the congregation’s third church; the graveyard is the burial ground for several patriots, including Alexander Hamilton.
Patriot Battles: How the War of Independence Was Fought (2007)