The British red coat (which gave the British soldiers the soubriquet of lobsterback
) had been instituted in 1660 and was not to leave the battlefield until 1882. It was the national corporate logo,
and arrayed beneath it were subordinate brands — the regiments with their facing colors (the contrast color of the lapel and cuff), connected to the mother brand but differentiated.
Hartt, Edmund
Boston, MA — Founded in 1659, Copp’s Hill Burying Ground — Boston’s largest burial ground — was the cemetery for merchants, artisans, and crafts people who lived in the North End.
Charlestown, MA — The beautifully preserved USS Constitution, known as “Old Ironsides,” was launched in 1798 and is the oldest commissioned warship afloat in the world.
Patriot Battles: How the War of Independence Was Fought (2007)